What if your brand didn’t just sell—it became a category-of-one identity that people would walk through fire for?
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Brand (by design) 101 is how you stop performing—and start building something real enough to outlast trends, tactics, and time.
You’ll walk away with:
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A crystal-clear niche that isn’t watered down or algorithm-approved
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Offers that align with your design and your ambition (yes, you can have both)
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A brand message that hits like lightning—unfiltered, unapologetic, unforgettable
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GET STARTED TODAY!
BUILDING A WORLD WITHIN YOUR BRAND ISN'T JUST FOR TAYLOR SWIFT OR TAYLOR SHERIDANÂ
It’s for anyone brave enough to stop building content—and start building culture.
You didn’t come here to copy trends, chase algorithms, or piece together another “good enough” brand.
You came to build something real.
Something wildly alive.
Something that makes people feel like they’ve finally found what they didn’t even know they were searching for.
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The old rules?
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Shove yourself into a niche that feels too small for who you are.
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Churn out offers and content that drain your soul just to chase the next big launch.
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Memorize scripts to sound like everyone else—and wonder why no one sees you.
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The new rules?
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Build a brand that mirrors the truth of who you are—and magnetizes the ones you’re here to serve.
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Craft offers that feel like art—and sell like wildfire.
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Speak with the kind of authority that can’t be manufactured—because it’s rooted in something deeper than tactics.
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This isn’t marketing.
This is rebellion.
And BG5 is the blueprint.
Inside Brand (by design) 101, we don’t just teach you how to brand yourself.
We teach you how to become unforgettable.Â
We build the foundation of a legacy that can’t be copied—because it wasn’t built in a boardroom.
It was built inside you.

IF YOU'RE TIRED OF SPINNING YOUR WHEELS, YOU'RE IN THE RIGHT PLACE
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Because when you build by design, you don’t just “get more engagement.”Â
You create movements.
You shift industries.
You become undeniable.Â
This course combines BG5 insights, branding psychology, and strategy to help you build a brand that’s not just profitable—but iconic.
How?
BG5 acts like a roadmap for your business, showing you exactly where to focus your energy for results—and where to stop wasting your time.
But let me be clear: This isn’t a shortcut.
It’s a strategy. It’s clarity. It’s effort. And it’s designed to help you build a brand that finally feels right.
Inside Brand by Design 101, you’ll learn how to:
⚡ Clarify your niche, mission, and values so your brand finally feels aligned.
⚡ Create offers that are designed to sell—because they’re designed for you.
⚡ Master authentic selling strategies based on your unique energy and strengths.
⚡ Build a brand that gets your message heard—and your offers sold.
I’ve worked with thousands of entrepreneurs just like you—women and men who are ambitious, driven, and ready to create real momentum. But here’s the truth: so many of them struggle with staying consistent and clear in their branding. They get distracted, overwhelmed, or feel like they’re running in circles trying to keep up with what everyone else is doing.
You need a clear strategy with practical steps to build a brand that profits, scales, and makes an impact.
THE "BRAND YOU BLUEPRINT". WHERE YOUR BRAND SUPPORTS YOUR LIFE- NOT THE OTHER WAY AROUND.
You didn’t start your business just to feel stuck and constantly question your next step. You started it to create something bigger:
 ✅ A life where your work fuels your passions, not drains them.
 ✅ A business that gives you the freedom to pursue the things you care about—whether that’s starting a charity, creating a legacy, or spending more time with the people you love.
 ✅ A brand that actually leaves an impact on this world.
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But let’s be honest: the dream of impact often feels far away when your brand feels messy, inconsistent, or unclear.
That’s why Brand by Design 101 was created.
This course doesn’t just show you how to build a brand that sells. It shows you how to build a brand that supports your life—giving you the clarity, direction, and strategy to finally scale with purpose.
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Imagine this:
✨ Your offers are crystal clear, and your dream clients can’t wait to work with you.
✨ Your messaging finally feels aligned with who you are—no more pretending, overthinking, or playing small.
✨ Your brand creates consistent income that funds your big vision—whether that’s scaling your business, starting a passion project, or simply having more freedom.
✨ You have a simple product pathway that gets you off the month to month hamster wheel and builds authority as the go to expert.
BUILD YOUR BRAND (BY DESIGN)
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We get it—every entrepreneur has a different way of working. That’s why we’ve created two ways for you to dive into Brand by Design 101:
 1. Self-Paced Course:
Perfect for the go-getter who wants to dive in and work through the course at their own pace. Get instant access to 12 weeks of powerful lessons, tools, and strategies to build your brand with clarity and confidence.
 • Work through the content on your schedule.
 • Access the full Brand by Design Framework to position, sell, and scale your brand.
**NEW FOR 2025:**
- Brand Psychology: 4 brand new trainings dropping weekly in July on branding psychology & branding archetypes
- YouTube Domination: 2 brand new trainings dropping in August on building an epic YouTube community that gets you paid!
- AI: 2 brand new trainings in September around AI & integrating AI as a personal assistant NOT as a "yes man" leading you astray.Â
 2. Mastermind Upgrade:
 SOLD OUTÂ
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READY TO BUILD A BRAND THAT GETS YOU PAID FOR WHAT YOU ARE BEST AT?
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This isn’t just another branding course. It’s your roadmap to clarity, alignment, and momentum—designed to help you build a brand that finally feels right and fuels the life you want.
The choice is yours:
 • Take the first step with the self-paced course and start building your brand today.
 • Or go all in with the Mastermind for personalized support and a community to help you scale faster (get access to the content today!).
No matter which path you choose, it's time to tune out the noise and get laser focused on your vision. The world needs what you have to offer.
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INTRODUCING
BRAND (by design) 101
It's time to get paid for what you are best at.

This isn’t just about theory. It’s about actionable strategies to position, sell, and scale your brand—designed for how you work best. Over three months, you’ll master the essential elements of building a brand that’s profitable, impactful, and fulfilling.
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Month 1 (Modules 1-4): PositioningÂ
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Lay the foundation for a brand that aligns with your unique strengths and attracts the right clients.
 • Week 1: Powerful Foundations in Your Personal Brand.
 • Week 2: Using BG5 to Clarify Your Niche.
 • Week 3: Your Life’s Work and Brand Positioning (Link Nodes & Branding).
 • Week 4: Vision, Mission, and Values.
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Month 2 (Modules 5-8): Products and Pathways
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Create seamless, scalable pathways to profit with offers that align with your energy and your audience’s needs.
 • Week 1: Seamless Pathways: Building Low-, Mid-, and High-Tier Offers.
 • Week 2: Line Archetypes for Pathways (Integrating Your Profile).
 • Week 3: Building Your Core Offer (Clarifying the Problem You Solve).
 • Week 4: Mapping Your Signature Process (Promises and Prices).
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Month 3 (9-12): Selling Through Your Openness
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Master authentic selling strategies designed for how you are meant to work and connect with your audience (leveraging BG5).
 • Week 1: Finding Your Unique Voice (Throat Center).
 • Week 2: Selling Through Your Open Centers in BG5 (Profiting as Yourself).
 • Week 3: Building Consistent Revenue (with practical tools for stability and growth).
• Week 4: Bringing it all together with a marketing campaign to sell your offer!
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I’m on a mission to help good people like you make more money—because the world needs more wealth in the hands of those who will change it.
IS BRAND (BY DESIGN) 101 RIGHT FOR YOU?
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This is for you if…
 • You’re ready to take your personal brand seriously and show up to do the work.
 • You want a simple, scalable brand that pays you for what you’re best at.
 • You’re committed to applying proven strategies, formulas, and frameworks.
 • You’re looking to intentionally build a brand that supports your desired lifestyle and creates real impact.
 • You want to feel inspired in your business again, not overwhelmed or distracted.
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This is not for you if…
 • You’re not willing to put in the effort to build your brand.
 • You’re looking for a quick-fix “magic pill” or instant results without the work.
 • You’re just interested in playing small on Instagram all day.
 • You’re not teachable or open to learning new strategies that challenge how you’ve thought about branding before.
 • You’re unwilling to take risks, embrace failure as a learning tool, or play the long game.
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Imagine This…
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When you step into the world of Brand (by design) 101, you’ll have:
✨ A roadmap to intentionally build your personal brand and scale your income and impact.
✨ The knowledge to show up authentically in a way that supports your lifestyle.
✨ Tools to grow and engage your warm audience strategically for more successful launches.
✨ The ability to enjoy your brand and business again—staying inspired, not distracted.

What are BRAND (by design) 101 clients saying?Â
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Real results from entrepreneurs just like you!






“If you’re a high level entrepreneur or business looking for the best support to help you optimize your team and scale your opportunity for profits - Ashley is your only choice.
She is leading the way when it comes to advanced, integrity based human design training and consultancy and is paving the way for so many business owners, professionals, and athletes to succeed.
As a Positive Psychologist and CEO of a multi million dollar online training company myself, with a 30+ person staff, and a close knit and highly curated leadership team I am committed to creating high performance and not just optimizing, but weaponizing our human capital so we can scale our company faster and help more people in the world.
That’s why I hired Ash to support our team to gain clarity around our best styles of leading, communicating, and working together so we can leverage her expert knowledge and support to help us grow.
Whether you are an individual or a team you’re getting left behind if you don’t do this work.
Thinking about taking a course, hiring her as a coach or bringing her in to work closely with your team like I did? Do it - your people, profits, and purpose will thank you for it.”
Niyc Pidgeon, Founder of Unstoppable Success, Creator of The Positive Psychology Coach Academy Certification, Award Winning Positive Psychologist, & Hay House Author.


HEY, I'M ASH! YOUR GUIDE TO BUILDING A BRAND (BY DESIGN).
Welcome, legend!
I’m a BG5-certified Business Consultant, BG5 Profit Potential Specialist, branding expert, and unapologetic disruptor of bad business advice.
Let’s be real—so much advice online just confuses good hearted entrepreneurs, keeps them spinning in circles, and leads them further off track. I’m not here to sugarcoat or sell you fluff. I’ll be honest about what it takes to build a brand that’s authentic, scalable, and profitable.
That’s not how I roll (and why I am also unpopular for those that think holding the vibe is enough!).

With advanced certifications in BG5—including Profit Potential, Business Cycles, and Career Success Codes—I’ve created a no-BS framework that gives you the clarity and tools you need to position, sell, and scale your brand with purpose. But here’s the catch: you’ve got to show up, implement, and stay consistent while the work pays off.
I’m not just another branding coach that popped up yesterday. I've been building businesses and brands since I was 12! I’m here to help you stop blending in and start building a brand that makes waves—because good people like you deserve to make more money, scale your impact, and leave your mark on the world.
Brand by Design 101 isn’t about shortcuts or trends. It’s about strategy, alignment, and results. If you’re ready to stop chasing advice that doesn’t work and start creating something that does, welcome to the revolution.

CHOOSE YOUR PATH TO BUILD, SELL, AND SCALE YOUR BRAND
BRAND (BY DESIGN) 101
Whether you’re ready to dive in self-paced or want the personalized support of a Mastermind, Brand by Design 101 has everything you need to create a brand that’s profitable, scalable, and uniquely yours.
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Please note: Brand (by design) 101 is for personal use only. Any theft of intellectual property will be taken seriously.
This Is Your Moment to Build, Sell, and Scale with Intention
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Brand by Design 101 isn’t just about branding—it’s about creating a business and a life that feels aligned, intentional, and impactful. Imagine waking up each day with clarity in your messaging, confidence in your offers, and the tools to scale a brand that’s authentically you.
Whether you choose the self-paced course or the Mastermind, you’ll gain everything you need to stop second-guessing and start building a brand that profits, scales, and supports your big vision.
But let’s be real: momentum doesn’t wait.
This is your chance to get started now—and kick off 2025 with clarity, purpose, and a solid plan. Don’t let another year go by wondering what if.
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Ready to Build a Brand That Finally Works for You?
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The path to a profitable, aligned, and impactful brand starts here.
GET STARTED TODAY!FREQUENTLY ASKED QUESTIONS.
What if I don't know anything about BG5?
How long will this take?
What's the difference between the self paced option and mastermind?
What if I’ve already purchased the self-paced course and want to join the Mastermind?
Can I resell this course or use the information with clients?
What if I have questions while taking the self-paced course?
What if I’m not ready to start right now?
CHOOSE YOUR PATH TO BUILD, SELL, AND SCALE YOUR BRAND
BRAND (BY DESIGN) 101
Ready to Choose Your Path to a Profitable Brand?
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No matter where you are in your journey, Brand by Design 101 gives you the clarity, tools, and strategy to scale with confidence. Join thousands of women who have experienced the BRAND (by design) difference!
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Please note: Brand (by design) 101 is for personal use only.Â